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Keller and Mike

HAPPY COUPLE MEETS HAPPY CAMPER

For their wedding at Cedar Lakes Estate, Keller and Mike envisioned a weekend retreat that radiated the fun-in-the-sun spirit of a 1960s summer camp. Cheree Berry Paper & Design enthusiastically answered their creative roll call! Without veering into rustic or kitschy territory, we crafted a charming visual story that brought a fresh air of sophistication to upstate New York nostalgia.

IT’S GIVING GLAMP

A medley of greens grounded our palette with papaya, apricot and soft pink suffusing the scheme with warmth and contrast worthy of a Wes Anderson film. Altogether earthy, nostalgic and energetic, the color story evoked the feeling of a saturated summer sunset over the verdant Hudson Valley.

Our patterning system further anchored the visual identity for Keller and Mike. Several types of stripes worked in tandem with an iconographic motif that illustrated more apparent symbols – clinking champagne flutes and resort market umbrellas – as well as a sartorial easter egg in the shape of swans (hint: look closely at the embroidery on the bride’s wedding dress). And while the need for a monogram was secondary to incorporating doodles of their doodle Caroline, a relaxed initial mark served as a complementary personalized stamp throughout the stationery and the wedding weekend itself.

A hallmark script with stylized swashing rounded out our visual identity trifecta and paired well with a no-fuss serif font for a well-balanced type hierarchy.

ORIENTATION PACKET

Our top-bound save the date booklet with its scalloped die-cut cover mimicked the edge of a market umbrella. Announcing more than Keller and Mike’s wedding, it immediately situated guests within the chic 60s summer camp dreamworld the couple wanted to create, introducing the vibes with a descriptive note, a simple sketched-out property map and vintage imagery.

We knew we wanted to create our own little 60s world for our wedding weekend and for guests to feel the vibe right from the start! We really wanted to create something interactive and explorative with all our paper goods, and CBP totally got it! We also wanted to incorporate our dog, Caroline, and little hidden hints of my wedding gown throughout – those were our absolute favorite details!

CBP Bride Keller

SOME KIND OF WONDER-FOLIO

Our wedding invitation for K+M took the interactive spirit established in the save the date and supercharged it! We applied the couple’s iconographic pattern tonally across the fern-colored linen folio so that the visual explosion awaiting guests inside had maximum impact. Double-thick and featuring their stand-out script, the mounted invitation turned tradition ever so slightly on its side with its horizontal orientation, unique type alignment and thoughtful letter-like wording.

Pocket panels bookended either side to neatly organize weekend event info. From the Kickoff Cocktail scalloped coaster (featuring Caroline, of course!) to the Just Married Brunch Blood Mary (complete with functional drink umbrella), each paper morsel tantalized the eye. For our final unexpected trick, we made the request for RSVPs really pop with an expanding accordion fold.

DELIGHTFUL DOWN TO THE SMALLEST DETAIL

Commemorative enamel pins attached to escort cards, the mutt of honor/ boozy bar(k)tender gracing cocktail napkins, custom matchboxes that turned up the heat of the color palette – each of our designs for the big day itself was as intentional, eclectic and enviably cool as Keller and Mike.