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Katie and Matt

Match Made in the Midwest

While Katie and Matt didn’t classify themselves as an “unexpected pair,” they felt as though their relationship was full of them. And ultimately, it was their striking brand of eclecticism they wanted Cheree Berry Paper & Design to bring to their wedding in the bride’s beloved hometown of Cincinnati. Together with our longtime co-creative conspirators at Rafanelli Events, we pulled off a delicate design balancing act, translating high-low dualities across pieces in ways that kept guests bouncing on their toes. 

Something Bold, Something New

This idea of playing with interesting pairings extended to the brass tacks of our branding for K+M. Rather than shy away from bold typography, materiality, pattern and color combos, the bride ran toward them with an open mind, entrusting us to create a sophisticated but slightly quirky identity. With this assertive aesthetic in mind, we developed a more modern, graphically inclined monogram that could hold its own amidst all the visual stimulation. 

Escalating Excitement 

While simple in format, our save the date was anything but plain. Using a classic card-and-envelope-style, we still met the bride’s request for an “electric moment” with unique type treatments and strategic visual escalation. Mimicking the mounting excitement, the pattern and color blocking gradually became more dramatic as guests delved deeper into the design. What started as a subtle tonal pop of hot pink foil on the outer envelope ended in vibrant kaleidoscopic card where the foil-stamped, block-shadowed date practically jumps off the page. 

Neat Suite

Original, eclectic and well-organized, our wedding invitation for the couple was an endorphin rush right out of the gusseted envelope. We carried the debossed detailing from the formal letterpress invitation card to the pebbled events folio engineered to embody every meaning of the word “neat.”  

The custom stitching created a quartet of interior pockets that organized each individual event insert by day. Though we introduced new textural accents, like acrylic and wood, and thematic die-cuts, like the Bloodies & Birdies golf ball and the Farewell Brunch egg, familiar patterns helped maintain unity across the itinerary.

Teeing Up a Good Time

There’s a party, and then there’s a par-tee! Of course we designed a Bloodies & Birdies tourney for a couple linked by a love of golf. Keeping in line with their aesthetic, we added a whole bunch of cool and color to the country club sensibility. Before heading out for 18 holes, guests picked up their credentials and scorecards, grabbed a bite and filled tote bags to the brim at the swag shop. Branded baseball caps, bucket hats, visors, golf balls, tees, towels and, most importantly, drink koozies were theirs for the taking! But the fun didn’t putter out there… 

The hospitality throughout the course rivaled that of Augusta National on Masters weekend. During the round, players and spectators alike tried their luck at classic lawn games…and less traditional competitions like the Wheel of Fore-tune, where spinning could mean winning an extra shot (either on the course or at the bar!) or risking having to play while wearing a football helmet or a blonde wig. At the end of the outing, there was one indisputable champion – the John Daly came out on top in its head-to-head against the Arnold Palmer.  

Credits

Planning, Production + Design: Rafanelli Events 

Photography: Catherine Mead 

Paper + Event Branding: Cheree Berry Paper & Design 

Florals: Canary Floral Design  

Lighting Designer: Arc3Design  

China, Crystal + Silver: Casa de Perrin, BBJ La Tavola, Lola Valentina 

Tenting: Peak Event Services 

Custom Elements: Wooden Kiwi Productions 

Drape: Swag Decor 

Styling: The Stylish Bride 

 

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