Pineapple Productions

Services

Branding Development
Print Collateral Design
Website + Digital Design

Project Overview

When establishing a new look for luxury event planner Pineapple Productions, Cheree Berry Paper & Design aimed to capture the refined graciousness of its founder, our dear friend and collaborator Allison Jackson, and the nuanced experiences she crafts. Used both on its own and as a crowning element of our classic two-type wordmark emphasizing Allison’s “A” initial, a pictorial pineapple symbolizes her Southern roots and the company’s core value of hospitality. Paired with a palette of decadent chocolate brown, gold, soft white and touches of natural linen, the visual identity beckons with the same warmth, elegance and artistry for which Pineapple Productions is celebrated.